NonProfit Organization: To Be or Not to Be ?

Marriage as Non Profit

NonProfit vs ForProfit   Mid last year I volunteered my services to Executive Service Corps, thinking naively that hundreds of NonProfits in the Cincinnati area would bite my hand off to get free internet marketing advice, to improve their website marketing, driving more visitors, donors and volunteers to help them. I found out it’s not […]

Social Media the BIG Small Business Marketing Opportunity

2013 Digital Report

Technorati.com, is the world’s first and largest blog search engine and a robust community blogging platform. Technorati 2013 Digital Influence Report Key Conclusions “Brand Marketing digital messaging has gone social” 60 % of Brand Marketeers predict an average increase of 40% in Social Spend for 2013 >50% of Social Budget is spent on Facebook followed […]

Managing Social Media to keep it simple but effective

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Goal: Use Social Media to get more visitors to my website Challenge: How to manage the different social channels Solution: Manage all your Social Media Sites from one Dashboard As you connect with more social opportunities for your business, it can be complicated just to remember ID and Passwords and what is linked to what […]

The Social Conversation within Internet Marketing

The Conversation Prism

A number of people have asked me recently which Social Media Channels I would recommend for small businesses. No surprise to learn the answer is, it depends ! It depends what you want to achieve, during what period of time and what resource you have available to manage the “social conversation”. A note of caution, as […]

Re-Imagine your Marketing Budget for Lower Costs Higher Sales

Mary Meeker

The Re-Imagination of Nearly Everything Mary Meeker is a partner at Kleiner Perkins Caufield & Byers and former Managing Director at Morgan Stanley and is regarded as “the Queen of the Net”. Mary Meeker  has a neat way of identifying & presenting significant data / metrics which she then uses to prove the NEW realities in […]

How to Register Business with Google Maps / Places

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Question: Why List your business with Google Places? Answer: Because 20% of all Google Searches involve Location ! Check out Google Places explanation of how to claim your business on Google Maps & Places. http://www.google.com/Places Proteus Internet Marketing Tips on Google Places   1. Select ALL 5 Categories (including Custom) available carefully and follow the […]