![Sales Pipeline - Change in Buyer Purchasing Process (JohnCullen)](https://marketing4optimization.files.wordpress.com/2013/01/sales-pipeline-change-in-b2b-buying-process-003.png?w=150)
Impact of Internet Marketing on B2B Buying Process and Sales Pipeline Overview B2B sales cold calling is disappearing – stats quote only 30% engage in cold call, more internal sales and more online marketing. Buyers are doing more desk research online and talking to peers and colleagues, and industry forums / online conversations. Supplier “online […]