Internet Marketing - Small Business Social Marketing
Small Business Tips Marketing Facebook, Linkedin, YouTube
Internet Marketing, OnLIne Visibility and Social Media Consulting Services.
Experienced marketing professional, with over 25 years experience in global brand marketing, now focused on Internet Marketing.
Living in Cincinnati, Ohio and working with Clients in USA and UK.
Enjoying my new career in SEO and SEM and connecting with people and the speed of a changing world.
Family, Travel, Friends, Painting, Creativity, Celt,
Μετά την θέση μου για τις ευκαιρίες Marketing Ελεύθερος επαγγελματίας στην Ελλάδα, Ψάχνω να συνεργαστεί με έναν Έλληνα Διαδίκτυο Οργανισμός Σύμβουλος / για να συζητήσουν τη συνεργασία σχετικά με τις ευκαιρίες μάρκετινγκ Διαδικτύου. [Μετάφραση κειμένου από το Google Translate I, συγγνώμη για οποιαδήποτε κακή γραμματική ή τη χρήση της γλώσσας.] Όραση Για τη δημιουργία μιας […]
Internet Marketing & Export Marketing Internet Marketing and Social Media offer businesses a convenient and cost effective method of promoting their business products / services globally. The opportunity goes beyond establishing your business website, and having different languages on an export business website, it’s about establishing a consistent image and message across all the relevant […]
New Rules for Marketing for Small Business in a Flat World (updated) Trends as outlined by Mary Meeker some years ago are now a reality with the shift to Social, Local and Mobile and Sharing Knowledge Target segments start with dialogue with one person Think Customer Needs as you build Customer-Led positioning Its a Consumers Choice and Input that drives […]
“Facebook users are spending much less time with the service on the PC. But they’re spending much more time on Facebook on the phone, so overall engagement is up”. JP Morgan Analysis As indicated in an earlier post “Re-Imagine your Marketing Budget” the Internet usage continues to shift dramatically from PC and Laptop to Mobile […]
Ψάχνω να συνδεθεί με τις μικρές επιχειρήσεις ή οργανισμούς στην Ελλάδα (που βρίσκεται στην Αθήνα ή στην ιδανική περίπτωση στην Καλαμάτα) που χρειάζονται την εμπορία του Διαδικτύου και των κοινωνικών υπηρεσιών των μέσων ενημέρωσης για να προωθήσουν την επιχείρησή τους στις ΗΠΑ. Θα πρέπει να βασίζεται στην Καρδαμύλη, στην Ελλάδα το Μάιο έως τον Ιούνιο, […]
Online Freelance Outsourcing Online Projects / Job sites appear to be growing in demand with small businesses looking to get help on specific short term projects from freelance consultants / experts globally, on internet marketing and social media and other business service needs. I recently completed my internet marketing contribution on an interesting project, found through Elance.com […]
Small Business Leadership – Connecting the Dots for better Brand Marketing Summary Take a fresh look at your business model, connecting the dots with Steve Jobs words and his achievements in mind, not only will it drive innovation and a competitive advantage, it will develop “win win” customer relationships. “Again, you can’t connect the dots […]
“Is Privacy in Danger of Becoming Extinct because of Web 2.0?” Guest Blog Post by Olan Ahern Bio: Olan Ahern has a keen interest in Social Media and online issues; he works on behalf PTE Academic specialists in English tests. Shared Information and The Development of Web 2.0 After the dotcom bubble burst in 2001, there […]
Developing a B2B Marketing Plan – Marketing Strategy Framework How to develop your Internet Marketing Plan for a “Win Win” customer relationship. The planning framework below provides an marketing overview of how to build a Internet Marketing Plan to promote your small business on the internet. From my perspective the key for small business is […]
It’s interesting to watch the evolving process of incorporating Social Media and Internet / Digital Marketing into the larger established businesses and organizations, and translating this to the opportunities and learnings that exist for Small to Medium size companies. McKinsey just published their latest Global Survey Results, which shows increased adoption of the new social […]
The following info graphic from a post on response tap was sent to me by JonnnyDempster , after reading my recent blog on the Sales Marketing Funnel moving from Traditional to Digital. I like it for two reasons a) its an unusual eye catching format, and provides comprehensive info about “online marketing” b) the graphics also […]
Marketing Ripple Effect of SEO and Social Media (updated from earlier post) When talking or explaining my perspective of Marketing SEO to various business management especially small or medium size successful business entrepreneurs, at the initial client introduction, I am frequently faced with “glazed eyes” of bewilderment when I talk about Internet Digital Marketing and […]
Most company business websites are neglected sales opportunities 5 Steps to Increasing Target Traffic to our Website Define your Target Audience and make sure you have the Content and Information on your website to interest them, keeping their interest with a call to action is the marketing goal. Define How your Target Customers Search for […]
How to improve the quality and performance of your website / blog Rethink the purpose of your business website and other touch points with potential customers through the internet or digital media. Brand marketing and positioning / architecture requires all business materials and actions should be consistent and work in synergy, and be focused on […]
Marketing a Business Website Social Media Marketing / Marketing Optimization The debate continues in digital / internet marketing on where to focus and invest to maximize the benefits of the company website within Internet Marketing and Social Media to gain extra visibility. The overall key priority is the consistency of the message and positioning of […]
Internet Marketing – Small Business and Internet Opportunity Gap (updated from earlier post) 1. Research studies identified that consumers are actively increasing their use of the internet, where they collect and disseminate information and knowledge (Forrester Research), AND at a faster rate than business traffic. 2. This is the result of the dynamic changes and […]
Frequently asked question in a conversation on SEO is: How Do You Select the Keywords? The quick answer is Research, and Ongoing Research…… 1. Business Proposition and Positioning – It always starts with business / positioning and proposition to potential customers. 2. Confirm how your internet marketing plan works in synergy i.e. Website /SEO / […]
Following on from my earlier post on the “The NEW B2B Buying Process and Sales Pipeline: Internet Marketing” its always worth assessing on a regular basis, how to improve conversion from one stage of the Sales Pipeline to the next. How detailed your Sales Pipeline is will depend on many things e.g. industry / market / product […]
NonProfit – Marketing Consulting I am willing to provide FREE INTERNET MARKETING advice / support to verified NonProfit Organizations in the Cincinnati Area and Northern Kentucky. Due to commitments to my for-profit consulting business customers I will not take on long term projects, but I can spend time in person or on the phone to […]
Frequently Asked Questions on the Basics of Internet Marketing and SEO I decided to update the information on the BASICS in Search Engine Optimization. It can be a frustrating time for new business owners setting up a website or blog but there are a number of fundamental building blocks which must be followed, for the […]
John Cullen
Proteus Internet & Social Marketing Consulting
Based in Cincinnati, Ohio, USA.
jccullen@proteusism.com
Clients: USA, UK, Ireland
