CMO Survey confirms Budgets moving to Digital Marketing ["traditional marketing plummets"]

CMO Duke Survey.001

The CMO Survey is carried out annually by Duke University Business School, the latest survey was in field Jan 22nd -Feb 8th 2013  “The CMO Survey collects and disseminates the opinions of top marketers in order to predict the future of markets, track marketing excellence, and improve the value of marketing in firms and society”. [...]