The Traditional 4P’s Need Updating Product, Price, Place, Promotion are the principles guiding Traditional Marketing and Sales. The 4 Additional P’s for Internet Marketing Communications POSITIONING “Be Different…..Innovate” PEOPLE “Connect with your Audience and Internal Organization” PARTICIPATE “Join the Conversation and…. Adapt to Change” PROCESS “Measure…………Improve…to Manage Complexity”
KISS Principle of Integrated Marketing Communications
How to Market your Small Business OnLine…Helpful Links and Free Advice
It appears majority of small businesses continue to miss out on marketing and selling their business online. 97% of U.S. Internet users look online for local goods and services…… “Businesses that are online are growing faster. Yet 58% of US small businesses do not have a website”. Here are some 5 helpful links to help […]