How to improve the quality and performance of your website / blog Rethink the purpose of your business website and other touch points with potential customers through the internet or digital media. Brand marketing and positioning / architecture requires all business materials and actions should be consistent and work in synergy, and be focused on […]
10 Basic Tips to improve the Marketing and Search Results of your business Website
Internet Marketing – The Internet Small Business Opportunity Gap
Internet Marketing – Small Business and Internet Opportunity Gap (updated from earlier post) 1. Research studies identified that consumers are actively increasing their use of the internet, where they collect and disseminate information and knowledge (Forrester Research), AND at a faster rate than business traffic. 2. This is the result of the dynamic changes and […]
Selecting Keywords – Marketing Optimization Tip
Frequently asked question in a conversation on SEO is: How Do You Select the Keywords? The quick answer is Research, and Ongoing Research…… 1. Business Proposition and Positioning – It always starts with business / positioning and proposition to potential customers. 2. Confirm how your internet marketing plan works in synergy i.e. Website /SEO / […]