Most company business websites are neglected sales opportunities 5 Steps to Increasing Target Traffic to our Website Define your Target Audience and make sure you have the Content and Information on your website to interest them, keeping their interest with a call to action is the marketing goal. Define How your Target Customers Search for [...]
Internet Marketing in a Flat World
Small Business Competitive Advantage in a Mobile Flat World Recent presenation on the challenges and opportunities of Internet Marketing and SEO in the current Mobile Flat World Acknowledgements to Thomas Friedman author of The World is Flat and Mary Meeker now a a partner at the Silicon Valley venture capital firm of Kleiner Perkins Caufield & Byers. Globalization [...]
2011 Marketing SEO – Hot Tips for Small Business Websites
Internet Marketing and Marketing SEO
For me the key marketing & sales benefit of internet marketing is the ability to measure more effectively: a) measure your interaction with potential customers, against the key benefits & goals targeted in your marketing plan b) measure your competitive positioning and SWOT relative to your own website, using a Marketing SEO Scorecard to measure [...]