10 Basic Tips to improve the Marketing and Search Results of your business Website

Olive Trees Kardamyli Greece

How to improve the quality and performance of your website / blog Rethink the purpose of your business website and other touch points with potential customers through the internet or digital media. Brand marketing and positioning / architecture requires all business materials and actions should be consistent and work in synergy, and be focused on [...]

Proteus Checklist to Increase Relevant Traffic and Conversions on Website

Checklist to Increase Relevant Traffic and Website Conversions to Purchase With consumers leading the way in use of the Internet there is a marketing opportunity “gap” for businesses (especially medium to small size businesses) drive RELEVANT TRAFFIC to convert potential new customers TO PURCHASE in a measurable cost effective manner. Do NOT start with the [...]

SEO – Small and Medium Size Business Research

My jaw is still against my chest, after reading the 2010 UK Website – SEO Study of 1,001 SME (small medium enterprises) websites and compared them against a range of SEO criteria. 70% of companies researched have less than 50 employees, and they either have no SEO or very basic optimisation of their website 12% [...]

Marketing SEO Explained

Marketing SEO John Cullen

New language and terminology of SEO and SEM maybe slowing down the adoption of internet or website marketing, here I want to set out the areas of common good, focused on a common goal.