10 Basic Tips to improve the Marketing and Search Results of your business Website

Olive Trees Kardamyli Greece

How to improve the quality and performance of your website / blog Rethink the purpose of your business website and other touch points with potential customers through the internet or digital media. Brand marketing and positioning / architecture requires all business materials and actions should be consistent and work in synergy, and be focused on […]

Top Priorities in Building Website Traffic and Attracting More Business

Marketing Business Website

Marketing a Business Website Social Media Marketing / Marketing Optimization The debate continues in digital / internet marketing on where to focus and invest to maximize the benefits of the company website within Internet Marketing and Social Media to gain extra visibility. The overall key priority is the consistency of the message and positioning of […]

Selecting Keywords – Marketing Optimization Tip

Harbour in Aghios Nickolas (beside Stoupa)

Frequently asked question in a conversation on SEO is: How Do You Select the Keywords? The quick answer is Research, and Ongoing Research…… 1. Business Proposition and Positioning – It always starts with business / positioning and proposition to potential customers. 2. Confirm how your internet marketing plan works in synergy i.e. Website /SEO / […]

Housetrends Magazine – SEO and Digital Media Marketing

Housetrends logo

Housetrends is a print and digital magazine dedicated to home and garden design, with coverage in five U.S. cities Dayton, Ohio; Cincinnati, Ohio; Tampa Bay, Florida; Columbus, Ohio; and Pittsburgh, Pennsylvania. Housetrends embraced SEO and Internet Marketing to drive more traffic to the digital issues. This year to date, the number of Unique Visitors to […]

Google and Changing Rules of SEO – What’s Next?

#1Rule of SEO and Internet Visibility: The Rules are always changing. Key SEO Changes The Google “Panda” algorithm change in May 2011 was said at the time to be only one of around 500 search improvements to be made, in its continued focus on “high quality sites”. The “Penguin” algorithm change made by Google in […]

Basic Marketing SEO Checklist for Website On-Line Visibility

Marketing Positioning

Dynamic Marketing SEO As the internet continues to rapidly change and evolve, especially with the influence of Social Media, its important that we remember the basics to achieve online visibility of a website. The key point to remember is, that it’s not just the mechanics of SEO that I list below, that will make your […]

YouTube – Marketing Benefits for Small Business

YouTube – Statistics 48 hours of video are uploaded every minute, resulting in nearly 8 years of content uploaded every day Over 3 billion videos are viewed a day, 800M unique users visit YouTube each month YouTube’s demographic is broad: 18-54 years old • Nearly 17 million people have connected their YouTube account to at […]