Internet Marketing Lead Generation

I was impressed with the fresh information contained in this Lead Generation Infographic shared with me Br’ian Fields of Straight North. I believe the development credit should go to Brad Shorr, Director of Content Strategy at Straight North. The lead generation infographic aims to provide a blueprint for creating an integrated internet marketing strategy by leveraging multiple online channels,…

The NEW B2B Buying Process and Sales Pipeline: Internet Marketing

Impact of Internet Marketing on B2B Buying Process and Sales Pipeline Overview B2B sales cold calling is disappearing  – stats quote only 30% engage in cold call, more internal sales and more online marketing. Buyers are doing more desk research online and talking to peers and colleagues, and industry forums / online conversations. Supplier “online…