The NEW B2B Buying Process and Sales Pipeline: Internet Marketing

Sales Pipeline - Change in Buyer Purchasing Process (JohnCullen)

Impact of Internet Marketing on B2B Buying Process and Sales Pipeline Overview B2B sales cold calling is disappearing  – stats quote only 30% engage in cold call, more internal sales and more online marketing. Buyers are doing more desk research online and talking to peers and colleagues, and industry forums / online conversations. Supplier “online […]