Brand Positioning for Optimum Online Visibility

How to Optimize Marketing & Sales Activity

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4 NEW P's

4 Steps to Optimize Marketing & Sales Activity

  1. State Business Positioning / Image: products & services point of difference


2. Set Business Goals: marketing & sales measurable targets


3. Select Core Marketing Activities: based on goals, budget & skill set available

Opportunities with Internet Marketing

4. Scorecard: measure results regularly, adjust, improve

Marketing OnLine Sales Funnel
Small Business – Marketing OnLine Sales Funnel

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