Your Small Business will benefit from integrating an Internet Marketing Mix with you business. A robust profitable business model is built on strong foundations with clear goals, vision and leadership, and competitive level of marketing promotional support. The Traditional Marketing 4 P’s Product, Promotion, Price, Placement continue to serve businesses well in achieving new contacts, sales […]
Building a Profitable Small Business with addition of Internet Marketing Mix
2014 – 2015 Plan = INTEGRATE Marketing Activities
Integrate ALL Digital Marketing = [Search + Mobile/Social + Email] Learn How to Integrate Marketing Activities for Small and Medium Enterprises (SMEs), increase Contacts & Leads, and Convert to Sales. Read a great article (click below) and resource for small / medium size businesses to start you thinking…..and implementing an integrated marketing plan. http://www.ecircle.com/en/resource-centre/best-practices/how-to-improve-your-email-marketing-with-an-integrated-approach.html Follow this […]
Social Media Marketing – follow current B2B Ad & Promotion
Insider Social Marketing Tips The Key to Success with Social Marketing, from my experienced marketing insider perspective, is presenting and communicating relevant material or useful information in an interesting, intriguing, exciting, amusing and innovative manner….. Social Media Marketing is a live example of the brand marketing holistic effect, however, it takes time to master social marketing, […]
Leadership Skills – Adapting and Implementing Social Marketing / Technologies
It’s interesting to watch the evolving process of incorporating Social Media and Internet / Digital Marketing into the larger established businesses and organizations, and translating this to the opportunities and learnings that exist for Small to Medium size companies. McKinsey just published their latest Global Survey Results, which shows increased adoption of the new social […]
InfoGraphic explaining The OnLine Marketing Funnel
The following info graphic from a post on response tap was sent to me by JonnnyDempster , after reading my recent blog on the Sales Marketing Funnel moving from Traditional to Digital. I like it for two reasons a) its an unusual eye catching format, and provides comprehensive info about “online marketing” b) the graphics also […]
Brand Marketing examples Facebook, Twitter, Pinterest, Google+
I needed some inspiration this Monday morning and I got it with from Hubspot. I downloaded their latest Marketing promotion “101 Companies Rocking on Social Media” with examples of branded page layouts on different Social Media Chanels. Nothing totally new but worth checking out for fresh inspiration. Facebook, Pinterest, Twitter, Google +, Linkedin, Some good ideas […]
Social Media the BIG Small Business Marketing Opportunity
Technorati.com, is the world’s first and largest blog search engine and a robust community blogging platform. Technorati 2013 Digital Influence Report Key Conclusions “Brand Marketing digital messaging has gone social” 60 % of Brand Marketeers predict an average increase of 40% in Social Spend for 2013 >50% of Social Budget is spent on Facebook followed […]