4 NEW P’s added to Internet Marketing Mix

Posted by

The Traditional 4P’s Need Updating4 P's

Product, Price, Place, Promotion are the principles guiding Traditional Marketing and Sales.

The 4 Additional P’s for Internet Marketing Communications

POSITIONING  “Be Different…..Innovate”
PEOPLE “Connect with your Audience and Internal Organization”
PARTICIPATE  “Join the Conversation and…. Adapt to Change”
PROCESS “Measure…………Improve…to Manage Complexity”

4 NEW P's

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s