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Control of Your On-Line Image / Visibility Managing the Perception of your On-Line Visibility Managing communication online / internet is moving fast beyond “cold data” and being “a listing in commercial directory” to a new marketing level, of how people perceive the different images, in different locations online. Moving from online search quantitative (ranking results – […]
Positioning is what you do to the mind of the prospect. That is, you position the product in the mind of the prospect. [Al Ries and Jack Trout] Internet Marketing Positioning and Targeting Targeting in marketing: is how to evaluate and select, the most attractive markets for your business or product. Positioning in marketing: is […]
Continual improvement in internet visibility to achieve a broader coverage is a strategic imperative for one of my client’s Positive Magazine. Positive Magazine Positive is a new print and digital magazine launched by “the dude” Sam Wilder, which “takes a look at men and women who have chosen to follow paths in life that honor their […]
Go-Gulf.com added their version of What Happens in 60 Seconds on the Internet, with more focus on hardware and mobile….. 710 computers are sold worldwide and 555 of these computers are sold with Intel processors 1,820 TB of data is created; that’s enough data to fill up 2.6 million CDs 232 computers around the world […]
Infographic by- Shanghai Web Designers Search engine Google serves more that 694,445 queries 6,600+ pictures are uploaded on Flickr 600 videos are uploaded on YouTube videos, amounting to 25+ hours of content 695,000 status updates, 79,364 wall posts and 510,040 comments are published on Social Networking site Facebook 70 New domains are registered 168,000,000+ emails are […]
The RULES: From the Search Engines Perspective Considering the importance of the “guidelines” the search engines do not label or signpost this information very well. “Webmaster Tools” sounds very high-tech, when in reality these are the basic steps to get visibility online. I regard these as the given “marketing environment” to learn the game […]
Passion for today’s Digital Lifestyle The more I read and live with new digital media, the more I realize there are two distinct groups, those “that get it” and those “that don’t get it”. For me, today the common thread I notice in the new conversation that we live, is that people “that get it” […]
In the new world, the online world, the populace is inventing acronyms to help communicate across languages but it is also a form of elitism. Most “geeks” love to meet “newbies” and hear them ask for help in understanding the internet or online acronyms, with a question like “URL….what does that stand for ?” So […]
John Cullen
Proteus Marketing Consulting
Based in Cincinnati, Ohio, USA.
Contact: jccullen@proteusism.com
Clients: USA, UK, Ireland, Greece,
